How to write a job post that gets the right applicants

You need an accounts assistant. You post "Accounts assistant wanted, Andheri, call now" on WhatsApp. Fifty people call. Most of them have never used Tally.

The problem is not the people. The post didn't say what the job is, what it pays, or what you need.

AI can turn your notes into a proper post. But it can also add duties you never mentioned, or a line like "freshers welcome" when you need experience. Here is how to keep it to your own notes.

What to give the AI

Write down what you already know about the role. It can be rough. For example:

• Role: Accounts assistant
• Company: Vakharia Cartons Pvt Ltd
• Place: Andheri East, Mumbai (office, 6 days a week)
• Pay: ₹22,000 to ₹28,000 a month
• Experience: 1 to 3 years
• Notes: Tally entries for sales and purchase, bank reconciliation, follow up with customers for payments, keep bills filed. Must know Tally and Excel. B.Com preferred.

Put the pay in. People want to know it before they call, and it saves you calls from people who want much more.

What to ask

Copy this into ChatGPT, Claude or Gemini. Put your own details in the brackets.

Write a job post for WhatsApp, a job site or LinkedIn.

Details (use only these):
- Role: [Accounts assistant]
- Company: [Vakharia Cartons Pvt Ltd]
- Location: [Andheri East, Mumbai, office, 6 days a week]
- Pay: [₹22,000 to ₹28,000 a month]
- Experience: [1 to 3 years]
- Notes: [your rough notes on the duties, skills and how to apply]

Rules:
- Start with the role and company. Then location, pay and experience, exactly as I gave them.
- "What you'll do": the duties from my notes, as short points that start with a verb.
- "What you need": the skills from my notes. Mark anything "preferred" as preferred.
- "How to apply": from my notes. If there is no number or email, write [CHECK].
- Use only my details. Don't add duties, skills or benefits.
- Never mention or ask about gender, age, marital status, religion, caste or health.
- No words like "dynamic" or "rockstar". Under 150 words.

What to check

Read the post before you send it. Check these four things:

1. Pay and place. They should match your notes exactly. "₹22,000 to ₹28,000" should not become "up to ₹28,000".
2. Duties. Remove any duty you didn't write, such as "GST filing" or "payroll". If the new person won't do it, it shouldn't be in the post.
3. Who can apply. The post should talk only about the work and the skills. If you see an age limit or "male candidates only", delete it.
4. [CHECK]. Add your WhatsApp number or email where it says [CHECK]. Never post it with [CHECK] still in it.

Why this works

The post uses only your notes. So the pay and duties match what you will actually offer, and the people who call are the ones who fit.

The rule about personal details keeps the post about the job. You judge people on what they can do.

You can use the same notes later. The must-haves in them become your interview questions.